"... really excellent - you should sell it for $99.95 !!"
Chris T Hanley
superpromo.com

"... heartiest congratulation on putting together a very impressive product. The presentation is slick, very professional, and most importantly easy to follow.
Your E-Book contains practical, step-by-step advice that anybody with the desire to succeed can use to start building their Internet business today.
Congratulations on a fine product"
Sunil Tanna
EBookCompiler.com & Hits4me.com

"... I have to say it's a damn good read! Seriously. Very high quality with plenty of thought going into helping others."
Chayden A Bates
Author of "E-Book Marketing explained"

• You know the words and phrases that separate the "in crowd" from the outsiders.
• You know what people are looking for.
• You know who the key people are, what's hot, what's not, where to go, what to do.

All the current thinking about e-commerce indicates that single subject sites are going to be the most successful kind of site.

• They will score high in the Search Engines - which is where most internet traffic comes from.
• They will answer the demand for ever more specialized information from the growing internet population.

... and concentrating on a single subject - like Basketball - can be really successful as a home business.

You don't need to be a web designer

I'll show you how to create great looking pages using other people's graphics (legally!) and give you templates to base your Basketball site on.

You don't need to be a programmer

I'll show you how to use sophisticated scripts and programs that other people provide for your use - and you don't need to know how they work!

You don't need to be an expert

I'll show you how to pull in free dynamic content for your site from other places, and create a community that will create a Basketball based buzz on the site.

You don't need lots of time

You don't have to dedicate your life to your Basketball business. You won't have to hold stock of products, or ship things out to people, or support the things you sell - you only need to create the Basketball focused site and build traffic to it. And it will keep on working even while you are at work, classes, taking the kids to the park ...

You don't need money to invest

As long as you have access to a computer and the internet - you can do it all for free if you want. Or you can invest - or re-invest from income - a little to build your Basketball business.

What I can say is:

• It should always be profitable. You need invest little or no money to get a Basketball site up and running, so anything you make will be profit.
• It's a great investment for the future. Marking out a piece of territory on the 'net for yourself NOW means you will be there as the internet population grows day by day.
• It increases your profile. If you want it to - being the webmaster of a Basketball site can get you closer to the heart of whatever is happening in that world, make you into one of the movers and shakers.

So why am I doing this?

1. I have spent a lot of time in various on-line forums and have seen hundreds of people arriving on the internet - realising there is business potential, but not able to focus their interest.
2. Their requests for help are too often answered only by network marketers and MLM'ers who are selling "products" that have no intrinsic value and are really just an excuse to build a "downline" of people who buy only in the hope they can sell it to others who buy it only in the hope they ...
3. I have loads of interests, and a number of web sites, but even if I spent all my time going through the process described in the guide, I could not possibly exhaust the potential. So I'll share it with you ...
4. There is a business model sitting behind this - but don't worry, it's not based on you getting so far through the guide and then finding you must buy something I'm selling before you can go any further. You will be able to work through this guide without spending any money - if that's what you want to do.
5. It was hobbyists and enthusiasts who moved the WWW from a research tool to what it is today. The high street stores and big DotComs are taking a shotgun approach to reaching the millions of consumers - but it won't work. I think we should claim back the internet by emphasising its power in creating communities of people across the world with shared interests.

• Products/services that people want to buy/use ...
• ... and enough potential buyers to justify the effort.
• Prices that are acceptable to the buyer ...
• ... and reward those involved in the creation and sales process.

• Bring suppliers and purchasers together across the world.
• Reduce the costs of sales, marketing and fulfilment.
• Allow the most specialized of endeavours to find a large market.

The real beauty is that this can be done on such a scale and by harnessing technology so that the most successful enterprises can be created and run from a single computer.

• I have been using the internet since 1994
• I have been in sales and marketing for 20 years
• I have worked for some large corporations ...
• ... and run (at least) two completely different home businesses at the same time.

And I have spent a lot of money on buying products, services, e-books, guides, manuals.
I've watched a lot of streaming video, listened to a lot of commentary.
I've pulled all-nighters trying to make things work - or work out why they don't.
Sacrificed forests by printing reams and reams of information to read off-line.

... and tried it all out in my own businesses

Much of it was wasted time and money - some of it was fantastic investment.

But pulling it all together - I'm wildly excited by the opportunity that e-commerce offers us "ordinary" people, especially by combining sales-based businesses that are unique to every individual, with the power and reach that technology gives us.

Here's just a taste of what's in this guide:

• Where and how to base your business on the internet.
• How to decide what the right "subject" is for you.
• Combining design, layout and content to create your Basketball site.
• How to add relevant, dynamic, live content to your site.
• Turn casual visitors into a virtual community.
• How you can sell branded products with no inventory or investment.
• Traffic generating techniques that work ...
• ... and those to avoid.

• Live links to the web sites that provide the products and services described.
• Demo sites - actually working on the internet - that you can use as templates for your site.
• Free services that mean you can create an interactive, visually appealing site - with no programming or graphics skills.
• Step by step processes to follow.

And yes - you can work your way through the entire guide and end up with a working e-commerce site that sells real "in-demand" products to real everyday people, with no inventory or fulfilment worries - without spending a cent, penny, centime, pfennig ...

... if that's how you want to do it.

I'll also show you where I think (from experience) you should invest your money if you do decide to "speculate to accumulate". And I won't hide the fact from you - I think you will want to invest in your business at some stage.

But there are no catches. No "secret sites" or "hidden sections" that you need to pay to uncover, nothing you need to buy (from me anyway!) to make it work.

Things change all the time on the internet so I keep the guide constantly updated. I send out occasional updates of real importance, but every page of the guide has a link to allow you to check what the latest version is.

So you are always up to date with developments, and can choose what is right to develop your Basketball "Practical DotCom Business"